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Five Actions To Take Before Your Next Presentation

You’re scheduled for a presentation. Maybe presenting to a few decision-makers, perhaps speaking to a larger audience. Either way, positive actions beforehand can make you a stronger presenter.

Is Your Predecessor Preventing Your Success? 5 Tips For Leaders Starting A New Job.

During your first few days at a new job, you spend plenty of time learning about the business of your new employers, meeting lots of new people, and diving into how things get done currently in your new department. And that’s when you start to learn about how things were before you got there.

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Rebranding a Corporate Law Firm

Longtime friend of InSource, Brandie Knox, who is the principal and creative director of Knox Design Strategy, shared a recent successful case study with us. Knox has an interesting career...

How A Consulting Mindset Will Take Your Department From Order-Takers To Creative Problem-Solving Rock-Stars!

Use elements of a consulting mindset to take your department from order-takers to creative problem-solving rock-stars!

Your Guide to Building the Best Creative Team

Attention employers: Building a great creative team doesn't have to be a challenge. Knowing that the process is part art, part science will keep you on track. I recently spoke at the HOW Design...

Avoid Employee Turnover: How to Tell if You're Losing a Top Performer

Employees who feel underappreciated, underpaid or unchallenged are big flight risks. Absenteeism, social withdrawal, a decline in work habits and a negative attitude are warning signs an...
You Need Some Help. Where Are Your Options?

You Need Some Help. Where Are Your Options?

You lead or work as a member of an in-house creative team. Business is good. You definitely see the need for help in the near future. So, what do you do next? Actually, you have many options. But they’re not all equal. For example, you could hire an advertising or...

“Going In-House” Just Makes Sense

“Going In-House” Just Makes Sense

A recent Association of National Advertisers’ (ANA) report states that the penetration of in-house agencies has increased 16 percentage points since 2008 to a surprising 58%. That’s not a slight movement, more like a quantum leap. If senior executives at major...

Highlights from In-House Perspectives 3 – Seattle

Highlights from In-House Perspectives 3 – Seattle

In-house creative leaders and managers have distinctive concerns, points of view, issues and challenges. Furthermore, developing and applying a corporate business sense are vital for success in building and sustaining a dynamic in-house creative team. That’s why...

Gaining Client Trust

You might assume, as a member of an in-house agency, you might be afforded a measure of trust from your clients that is hard to come by for outside agency folk. After all, you are all on the same team and you are dedicated to the products and services of your company and none other.

What to do when you don’t know what to do.

Here’s a tricky one. A client (or your boss) comes to you asking if you can handle a certain type of work that you’ve never done before. Sure, you know about it, and have been around other people doing it, but you, yourself, have never practiced that particular skill.

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