To prove our rock star status at work, we creatives have to get a little, well, creative. It’s much harder to calculate the value of our typeface choices than it is the ROI of a new software purchase. It’s easier to say why a company needs engineers than why they need...
Be BOLD. The words resounded as I recalled why I was sitting at the 2016 AIGA Design Conference “The Shape of Now” held in Las Vegas, Nevada. From October 17th to the 19th, I had the opportunity to listen to various designers and be inspired by the challenges they’ve...
Employers often highlight their career development programs as a way to boost their recruitment and retention efforts. That’s because so many job candidates and employees place a premium on companies that devote time, money and resources to helping employees learn and...
In the recently launched book, Leadership Vol. Two, From the Trenches, I had the opportunity to speak with a few seasoned leaders to gain perspective on in-house management challenges. I see and hear time-and-time again how frustrated managers lead teams that severely...
For many creatives and marketing teams, the creative brief has been the end-all, be-all of the project launch process for a long time. But according to the Content Marketing Institute, today's industry demands 76% more content than before—and the traditional creative...
Mind your manners. When following up on a job opening, chances are high that you will be...
Donna Farrugia, executive director of The Creative Group, responds to career-related questions from InSource members....
Go with the flow. Managers appreciate designers who can roll with the punches and maintain...
In-house creative groups have plenty of challenges working with their customers, who range from marketing managers to...
Make yourself indispensable. Volunteer for key projects within your firm. While high-profile...
You can predict what product manager Eric will say before he opens his mouth. You’ve heard Cynthia in marketing...
Give references a “heads up.” Each time you submit a reference list to a prospective employer,...
Many in-house creative services and communications groups grew organically as a result of an organizational unit...
Speak to any executive, regardless of industry, and they’ll always be fascinated to hear how other companies run...
March has certainly come in like a lion for me. I live in the northeast, specifically northern New Jersey. And this...
Donna Farrugia, executive director of The Creative Group, responds to career-related questions from InSource members....
Pinpoint when you’re most productive. It’s important to know when you’re able to get the most...
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