Planning the Rollout By Andy Brenits After a couple months of planning, the time has come to institute the plans that I have been developing since the day I started. I’ve built some key relationships, assessed a few situations, identified needs, designed processes,...
Flash of Inspiration
- Jim Rohn (September 17, 1930 - December 5, 2009) was an American entrepreneur, author and motivational speaker.
Change Agent: What In-house Managers Can Learn from Team Sports
There are many similarities between change management and team sports. Sports metaphors can be great motivators. Nike’s Just Do It campaign is still at it and always changing. Under Armour isn’t only worn under anymore. These are teamwork examples of forward-thinking marketing opportunities, which discover untapped opportunities to build cultural and community awareness.
Refreshing Your Company's Brand
When your corporate executives recognize that your brand is no longer getting the results—the ROI—they need, they may reach out to your in-house creative team for fresh ideas…
Internal Agency – Respect?!
One of the biggest challenges for an Internal Agency (aka Creative Services, The Design Group, Marketing Services…) is to gain the respect of the “internal clients”.
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