By Andy Brenits Any in-house creative services leader knows that process is important. From how clients initiate new projects, to how the team gets work done. It's a very important way to manage workflow, effectiveness, productivity, and frankly…order. If we have done...
In-House Versus Agency Rates
In today’s tough business climate executives are looking at every function within the corporation to determine if it is a core or non-core competency necessary to meet business goals and objectives. This includes in-house creative services organizations.[membership...
Selling Your Team’s Most Creative Ideas to Your Toughest Stakeholders
The obstacles of your past can become the paths that lead to new journeys. Is there only supply and demand in your organization? Are there only pitchers and catchers? Here are ideas that may help.
Investing in Staff Training
Organizations that make the investment in training staff about the organization, the related industry, and the skills needed for success, are highly rewarded
An Evening With Paula Scher
“The in-house art director is the out-of-house person’s best friend,” declared Paula Scher, setting the tone for a stimulating conversation with a large group of in-house creative team managers who gathered for “An Evening with Paula Scher” held on October 23, 2012,...
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