by InSource Editorial Team | Aug 14, 2012 | From the Field
Guest Post by Kyle Sorvick The economy is in rough shape. Customers aren’t spending money like they used to. Your company’s budget is tight. The need for promoting your company’s goods is at an all-time high. Now is the time for in-house creative departments to show...
by Cella Consulting | Aug 6, 2012 | From the Field
Managing multiple locations is a big change from managing the day-to-day operation of a single location. The key is to recognize the unique challenges and complexities you are faced with when you and your staff are in different locations and adapt your focus...
by Cella Consulting | Jul 16, 2012 | From the Field
Most in-house creative groups are known for their “bread and butter” work—the products that make up the majority of their work that they’ve likely created for years. But in addition to those products, the creative team likely produces many other products of which only...
by Cella Consulting | Jul 2, 2012 | From the Field
Location matters to every in-house creative services group. In the 2012 In-House Creative Services Industry Report, 77% of responding in-house creative teams indicated they reported in to a value-add department such as Marketing or Communications departments. The...
by Cella Consulting | Jun 18, 2012 | From the Field
There’s a new business model in town, and it’s called The Contingent Workforce. The overall mood towards this structure is that the work is as creative and efficiently done as before, but the emotional connection between the team member and the work suffers....
