From interns to your most experienced team members, everybody can use coaching no matter what their discipline. If you have pride in your work, as most people do, improvement is a career-long pursuit. As a team member of various in-house agencies over the years, I...
Working with a Partner Agency
For many good reasons, partnering with an outside agency makes all the sense in the world. The most obvious being your team is at or over capacity with current work and a project has come up with a deadline that you know you won’t be able to meet. Or, in trying to...
I Am In-House: Vanessa Dewey
Vanessa Dewey is an award-winning Downtown Los Angeles-based designer who champions development and creative endeavors. Prior to her current role at Mattel, Vanessa was an Art Director and worked across numerous IP properties as well as properties for licensors such...
Managing Client Expectations
Just as bad as the creative person who always says “no” or “not possible,” is the creative who always says “yes” to even the most unreasonable or impossible request. Pull a rabbit out of your hat too often, or even when it’s not really needed, and you will have trained your account team to give little thought as to what is a decent amount of time for a job to be done and done well.
Leading a great team
You built a great team, they are producing amazing results, the work and the people get accolades from everyone in the organization…now what?!
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