by Cella Consulting | Jun 24, 2013 | From the Field
The topic of moving from order taker to strategic partner regularly results in a lively and engaging conversation among the creative leaders. This blog is dedicated to discussing the what I believe to be the most significant challenge in making that transition: For...
by InSource Editorial Team | Jun 17, 2013 | I Am In-House
David Dell’Accio Sr. Director, Creative & Branding, McGraw-Hill Education LLC As Senior Director, Creative and Branding, David serves as brand steward for McGraw-Hill Education, and is responsible for the overall brand vision and creative direction. Prior to his...
by Cella Consulting | Oct 18, 2010 | From the Field
Large corporations accept certain beliefs at face value. Among them is the myth that in-house organizations can never be as good or as responsive as outside agencies/vendors, particularly creative services groups. It is a daily battle to overcome the built-in...
by Andrew Brenits | Oct 25, 2009 | I Am In-House
Q: Tell us a bit about your background and credentials. A: I’m a graphic designer who is very active on the business side of professional practice. I’ve managed the operations of leading design firms and consulted with a wide range of creative services organizations...
