Metrics Monday Articles

70 Metrics Creatives Say Creative Teams Should Use to Measure Efficiency

Measures of creative operations efficiency is important for a couple of reasons, according to Brent Chiu-Watson, Sr. Director of Product Management,...

Metrics Monday – Project Management Systems

Project Management Systems The most commonly used off-the-shelf project management systems include Adobe Campaign (formerly Neolane), AtTask,...

Metrics Monday – Account Management

The Account Management Question When asked "Does your team provide DEDICATED account management services to your clients?" 49% of in-house creative...

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