As Invested Partners, Account Managers Create Raving Fans

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Keeping in mind that the Account Manager’s job is to be dedicated to their clients’ needs and that requires understanding the client’s business and related goals, being a good steward of the client’s time and budget, focusing on the big picture, and making the creative process as painless as possible, it’s important that account managers manage their accounts as relationships and not transactions.

For information about how Cella can add value to your business through consulting, coaching and training, please email [email protected]. This article was written by team member Susan Hunnicutt.

Written by Cella Consulting

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