Offshoring Creative to India

Reading Time: ( Word Count: )

As the economy struggled across the better part of the last decade and developing nations proved able to take on business services in addition to production tasks, outsourcing and offshoring conversations and activities increased. Business leaders looking to take advantage of the cost savings have asked their business unit heads to identify opportunities to offshore activities within their departments. These asks have not excluded creative departments and multimedia design and development and graphic design have been specifically targeted.

Jackie Schaffer is VP/General Manager for Cella, where she and her team specialize in optimizing operations at in-house creative organizations.  They partner with Creative and Marketing Executives and their teams to evaluate, develop, and execute successful:

  • strategic plans and vision statements,
  • organizational designs,
  • career pathing strategies,
  • process improvement models,
  • metrics-based performance models, and
  • systems and technology strategies.

For more information on Cella, visit or email Brendon Derr at [email protected].

Written by Cella Consulting

Other Posts You Might Like

Five Actions To Take Before Your Next Presentation

Five Actions To Take Before Your Next Presentation

You're scheduled for a presentation. Maybe presenting to a few decision-makers, perhaps speaking to a larger audience. Either way, positive actions beforehand can make you a stronger presenter. Here are five suggestions: 1. Live with your audience Once you commit to a...

Rebranding a Corporate Law Firm

Rebranding a Corporate Law Firm

Longtime friend of InSource, Brandie Knox, who is the principal and creative director of Knox Design Strategy, shared a recent successful case study with us. Knox has an interesting career story. Prior to running her own design firm, she led an in-house design team at...

Pin It on Pinterest

Share This