Productivity Articles

70 Metrics Creatives Say Creative Teams Should Use to Measure Efficiency

Measures of creative operations efficiency is important for a couple of reasons, according to Brent Chiu-Watson, Sr. Director of Product Management,...

Agile Marketing: Common Questions Answered for Creatives

More and more marketing organizations are adopting Agile workflows to get more work done efficiently. According to the State of Agile Marketing...

How to Master Your Project Launch Process

For many creatives and marketing teams, the creative brief has been the end-all, be-all of the project launch process for a long time. But according...

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