There has been a shift of power – creatively speaking – regarding to who “owns” brand and creative in corporate America. There was a time when anyone but the internal creative teams did new creative work or managed the outside creative agencies. However, for many...
Following a Project Management System In my previous posts, I talked about the benefit of using a project management system to efficiently manage your workflow. So, after you’ve gone through the process of selecting a system, configuring it, and taking it live, what...
Meetings are a necessary evil in our business. Between staff meetings, project planning and review meetings, vendor meetings, and of course client meetings, its any wonder we get real work done at all. But one thing I have learned in almost 25 years in the creative...
In-house creative leaders and their teams are no strangers to disruption. For many, mindset and workflow disruptions are often imposed on them in the workplace. However, some in-house creative leaders are taking the initiative to adopt effective strategies to navigate...
There’s a lot of variety when it comes to job descriptions, from the overly casual to the dense, dry and daunting. Ideally, there’s a balance. Learn how to strike it with these tips on writing job descriptions for creative positions. Are your job descriptions for...
I’ve worked on many different brands in the United States and overseas. When it comes to strategies for hiring in the...
This month we get some InSight from Randy Hunt, Creative Director at ETSY, and past panelist at our 2013 signature...
Dialog: What makes a great design partnership Authors: Ken Carbone and Leslie Smolan You know the work of the Carbone...
I never heard this statement when I lived on the agency side of the fence: “Well that’s the way it’s always been”. But...
If you are like pretty much every other creative leader on the planet, you are being asked (told) to do more with...
Happy 2015! With a new year comes a reset or a reiteration of company and department goals. As a manager, many of you...
In last month’s poll on managing change in your organization, 62% of responders cited “resources” as their biggest...
By Barbara Moser There are many similarities between change management and team sports. Sports metaphors can be great...
Make it a point to get to know your clients as humans–they don’t bite and neither should you. This will help take the...
Managing change is an opportunity, not a problem, for in-house creative leaders. Integrating theoretical constructs...
This month we get some InSight from Bob Calvano Vice President of Design at A+E Networks. Bob is also one of our...
Project Management Systems The most commonly used off-the-shelf project management systems include Adobe Campaign...
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